Storytelling Strategy
that connects with your audience
Visual Expression
of your brand that compels
Design & Communication
support from a team of experts
Branding
We work with you to understand the current essence of your brand then take that and build a visual toolkit you can easily reach for to have a consistent and beautiful expression of your brand.
Logos
Primary, secondary &
usage guidance
Brand Board
Colors, Fonts and Design assets (backgrounds, elements, icons)
Brand Architecture
Refresh/Rebrand for large and small brands
Strategy Consulting
Guidance and advice for ongoing brand strategy needs
Web Design & Development
+ Site Structure & Design
Bring us your brand’s visual elements or let us create them and we’ll build you a beautiful site that is well organized, intuitive to navigate and easy to maintain.
+ Content Development
Bring us what you have written about the details of your work/story and we’ll work with you to pull it together into a tight structure, compelling storytelling and a smooth client journey.
+ Domain Management
We can help with everything from buying your domain to hosting your site on that domain to setting up your branded email.
+ Ongoing Website Maintenance and/or Training
We can care for your site after our work is done, providing updates to content or design and supporting you with web issues that you might not be able to figure out on your own -OR- we can provide training and/or a user guide with common actions so you can keep up with it yourself.
RETAINED IN-HOUSE DESIGN AND/OR COMMUNICATION TEAM
We love to partner with organizations who need direct design support regularly to serve as your in-house design team. We’re also always open to working closely with adjacent communication/strategy businesses who want to include design in client proposals.
Investment varies based on need
Billing can be for a set number of hours (paid in advance) or can be billed bi-weekly after the hours have been incurred.
Graphic Design
+ What could this look like?
+ Document creation: Design
+ Pitch Deck
+ White papers
+ 1-pagers/flyers
+ Guides/E-books
+ Style Guides
+ Social media templates
+ And more!
Communication
+ What could this look like?
+ Copy Editing
+ Document Creation: Storytelling Strategy
+ Content Development/Editing
+ And more!
branded template documents
If you use Google docs and you want branded templates that allow you to have crisp, polished documents to share with clients or staff, these template docs are for you. We start from a semi-custom template and we adapt the styling to fit your brand look and feel. We leave you with a custom user guide so using them will be a breeze.
There are 3 options:
01
Slide Deck
with 38 different slide layout options and a photo set of 30+ stock photos aligned to your brand
$500
02
Multi-page report
with a custom cover page, table of contents, brand statement closing page, multiple pull quote layouts and a photo set of 30+ stock photos aligned to your brand
$350
03
single page letterhead
Also works well as a meeting agenda!
$150
Typical turnaround time is 5-7 business days.
VIEW SAMPLES + Slide Deck + Multi-page Report Template + Single page letterhead/agenda
Since the development of the Candor and Co. brand template documents I have generated an additional $120,000 in contracts within the last 6 months. I know skills and experience play the main role in the consultant selection process, however I do believe the quality branding and organization of materials I’m able to present also plays a major part in how a potential client evaluates what you are capable of producing. Lilacs on York plays a critical role in the ongoing growth of my business. Thank you for providing your clients with high quality support to make our businesses better!
Robyn Tedder, Candor & Co Consulting
Annual/Multi-page Reports
We design the layout (including photos and other graphics as needed) using the copy you share with us. Light copy editing is included as needed. We can support with pulling photos from a collection of images you supply, or we’re happy to find aligned stock photography.
Investment varies based on need
Marketing Language Workshop
Work with us 1:1 as we guide you through the refinement of your brand messaging. Whatever documents or thinking you’ve done is where we start and we’ll take it from there to draft what’s listed under ‘You walk away with’. On a 90-minute strategy call we take feedback and make live edits. By the end, you’ll have content that’s between 60%-80% final. We will continue to workshop and finalize in a shared Google Doc over the next 1-2 weeks until it’s done and you have a complete set of branded language to use in your advertising and social media ongoing.
Investment starts at $2000
Due to the 1:1 nature of this work, supply is limited.
+ You walk away with...
Tagline
Mission/Vision/Values
Service definitions
Brand definition
Elevator Pitch
Social Media Defining Language (bios)
I love my logo and brand kit… better than I even envisioned. The marketing language workshop was also crucial – not only to get me to final language, but also as a space of reflection on what I deeply believe, value and want to do in this work.
I thought I was clear before working with you all, but this process gave me a new level of clarity to take into launching my business. I so appreciate the guidance and coaching you provided along the way.